Since 1985, Breast Cancer Awareness Month campaign has taken place each October and has helped bring awareness to the causes, prevention, diagnosis, and treatment of breast cancer, and has even given information and support to all those affected. It is estimated that 1 in 8 women will be diagnosed with breast cancer in their lifetime – in the United States, every two minutes a woman is diagnosed with this disease.

Many companies use their name and funds to offer help and donate: one of these is S’well.

S’well was launched in 2010 with a mission: get rid of plastic bottles. Globally, over 200 billion bottles are dumped in landfill sites each year. Sarah Kauss, CEO & Founder of S’well, and her team designed the perfect alternative: a reusable bottle that keeps drinks cold for 24 hours or hot for 12, in case you want to keep that energy drink chilly during your yoga class or that sweet coffee warm during a walk around the neighborhood.


sarah_kaussSarah Kauss. Photo credit: Patrick James Miller for Fortune


Since its creation, the brand has teamed up with the most well-known charities to bring help to those in need, from UNICEF to American Forests to Drink Up. This year, S’well created a limited edition version of their world-famous bottle in a new color shade, Pink Champagne, and for each bottle sold S’well is going to donate 20% to The Breast Cancer Research Foundation – the highest rated breast cancer organization in the United States (A+) that has funded nearly 10 million hours of research since 1993. There’s no time to waste, buying a S’well stainless steel Pink Champagne bottle will not only improve our wellness and the environment surrounding us, but also the lives of million women all over the world fighting everyday against the Big C.


blog_bca1Photo Credit: S’well

Be Safe!

Do a breast self-exam. While in the shower, using the pads of your fingers, move around your entire breast in a circular pattern moving from the outside to the center, checking the entire breast and armpit area. In front of a mirror, look for any changes in the contour, any swelling, dimpling of the skin or changes in the nipples. Next, rest your palms on your hips and press firmly to flex your chest muscles. Left and right breasts will not exactly match, so look for any dimpling, puckering or changes, particularly on one side. When lying down, place a pillow under your right shoulder and your right arm behind your head. Using your left hand, move the pads of your fingers around your right breast gently in small circular motions covering the entire breast area and armpit. Use light, medium, and firm pressure. Squeeze the nipple and repeat these steps for your left breast.

Get a clinical breast exam and mammogram. Performed by a qualified nurse or doctor, the healthcare professional will check for lumps or other physical changes in the breast that may need to be investigated. The mammogram is an x-ray that allows a qualified specialist to examine the breast tissue for any suspicious areas.

In general, if you ever feel some changes regarding your breasts, consult a doctor.

There’s no doubt. Together, we can all #BeTheEnd of breast cancer.

hercampusPhoto Credit: Hercampus


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